Environment

• We are a full service natural foods store that has been a fixture in Northampton since 1980.
• We have a very friendly, welcoming environment and was voted as the best small natural foods store in the US by Vitamin Retailer Magazine.
• We carry organic products whenever possible. All of our produce is organic and locally grown whenever possible.
• All of our health and beauty products are cruelty free and no store spends as much time reading labels as we do.
• We are dedicated to bringing customers the best quality, most earth friendly products possible. For a real treat, check out the handmade, artisan chocolate confections. Much of the chocolate is rain forest certified and organic.
• All of the coffee is fair trade and organic.
• We always buys herbs that carry herbs that are organic, non-irradiated or wild-crafted whenever possible.
• We have been a big supporter of a program designed to wean customers off plastic and paper bags. Community members sew bags that are tagged and given out on loan if they have forgotten their own bag.

People

• We have made buying fairly traded products a priority. We started doing this before there was even a Fair Trade certification process. We carry produce items, chocolate, coffee and teas that are Fair Trade Certified.

Community

• We believe that being a good member of the community means supporting other organizations that help the town and its residents. The owner is on the Board of a couple local non-profits. We regularly donate to a variety of causes.

Animals & Wildlife

• All of our body care products are cruelty free.
• We have a huge selection of vegan products.
• We make a large selection of grab and go meals, all of which are vegan.
• We have a line of vegan chocolates as well.

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